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Spy photos of the first model from FREELANDER—a new independent electrification brand jointly developed by Chery and Jaguar Land Rover—have been leaked online, with the global debut scheduled for March 31. The large six-seat plug-in hybrid SUV, spotted in crash test configuration with Chery badging visible, signals Chery's lead in project development. The vehicle is reportedly built on Chery's T1X platform, developed by an international team integrating JLR and Qoros technologies for shared development and synergistic benefits. The modular T1X architecture supports wheelbase adjustment between 2,560-2,800 mm, covering A to B-segment SUVs with flexible dimensional scalability. The FREELANDER launch marks the substantive execution of Chery-JLR cooperation in the electrification domain.

Chery has officially revived the Freelander nameplate—licensed from Jaguar Land Rover—unveiling the Concept 97 SUV honoring the original 1997 debut. Positioned as a full-size three-row electric SUV, the concept blends Discovery 3-inspired rectilinear proportions with seminal L314 design cues including split triangular rear quarter windows. The minimalist front fascia features customizable rectangular lighting displays and interlocking black bars, while the profile showcases Volvo-like squared shoulders and suicide doors (to be replaced with conventional units for production). The cabin introduces a pillar-to-pillar wraparound display inspired by BMW's Panoramic Vision. As the first product of Chery-JLR collaboration under a new electrified brand, the Concept 97 signals Freelander's return as a standalone EV marque distinct from Land Rover.

Zeekr has launched the 001 Fifth Anniversary Edition for limited pre-order, commemorating the brand's five-year milestone with exclusive powertrain, chassis, cockpit and intelligent driving configurations. The special edition features a fifth-anniversary exclusive red-badge logo, Glacier Silver paint with contrasting roof, plus FR-LINE performance package with 22-inch forged wheels, Brembo six-piston red calipers and Pirelli P ZERO high-performance tires for distinct visual differentiation. Zeekr's shooting brake series has surpassed 350,000 cumulative sales as of March 2026.

BYD Dynasty Network general manager Lu Tian has revealed the Da Tang large SUV will open pre-orders in April with official launch in May. Positioned above the RMB 400,000 segment, the 7-seater offers both PHEV and BEV powertrains featuring BYD's flash charging technology. Dimensions are 5,263(5,302)/1,999/1,790(1,800)mm with a 3,130mm wheelbase, distinguished by full-width light bar, illuminated logo and vertical headlamps. The interior draws inspiration from ancient Chinese architecture with wood grain trim, triple-screen setup (digital instrument, floating central display, passenger entertainment screen), head-up display, 27-speaker Devialet audio system and electronic door release buttons.

Geely has officially launched the fourth-generation Boyue L "Little Blue Light" edition, priced at RMB 129,900 with a limited-time offer of RMB 119,900. The compact fuel SUV debuts the Qianli Haohan H3 intelligent driving assistance system, featuring distinctive blue indicator lights on exterior mirrors. Design elements include the "Mountain and River" aesthetic with a large vertical-slat grille and full-width star-ring DRLs. A new Clear Mountain Blue paint option joins the color palette. Launch promotions through April 30 include RMB 12,000 trade-in subsidy, RMB 3,000 exclusive loyalty bonus for existing Boyue owners, and 7-year extended financing options among six total benefits.