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On July 29, the Ora 5 Sport Edition was spotted in real form. The new model features a two-tone exterior design with a dedicated black-and-yellow interior. According to the brand, the Ora 5 Sport Edition targets urban fashion while the Ora 5 GT focuses on handling and sport performance. The Sport Edition continues the brand's fashionable design language, meeting young users' aesthetic needs with its two-tone body and sport-oriented interior, further completing Ora's compact car market portfolio.

Audi officially unveiled the Q9 on July 29, the brand's largest and most luxurious flagship SUV, directly rivaling the BMW X7 and Mercedes GLS, expected to launch in North America in 2027 from approximately USD89,000. The exterior features an upright grille with vertical bars, boxy and rugged styling close to the Q8 e-tron design language. At 5,310mm long, 2,210mm wide, and 3,140mm wheelbase, it surpasses the BMW X7 and Mercedes GLS as the largest among the German trio. It features curved digital OLED taillights supporting night light shows and traffic information projection. Standard 7-seat with optional 6-seat, with generous third-row space. Over 1.5 square meters of panoramic glass roof with optional 9-zone electronic dimming and 30-color ambient lighting that automatically turns opaque when parked. Equipped with powered doors with anti-collision sensors.

After seven years on the market, Mercedes-Benz has unveiled the AMG A45 S Final Edition, marking not only the swan song of the W177-generation A45 but the final dance for the entire ICE-powered A45 lineup, with the brand confirming there will be no future A45 models with internal combustion engines. To commemorate the end of the A45 line, the Final Edition features the AMG Aerodynamics package including front and rear spoilers and a rear wing, plus the AMG Night package for a full blacked-out exterior. Available only in gray and black, it sports yellow-accented "45 S" decals and trim. Inside, headrests feature embroidered "45 S" lettering with yellow stitching throughout the cabin and AMG badges highlighting its final-edition status.

The all-new Kia Seltos has been officially revealed as a second-generation model, featuring comprehensive upgrades across exterior, intelligence, space experience, powertrain, and technology, planned to open pre-sale on August 13. The exterior continues the Opposites United design philosophy, featuring a wide grille with longitudinal texture, paired with Kia's signature Star-Map LED lighting and a wide sporty front bumper, creating a wide and rugged stance. As Kia's entry-level SUV, the Seltos aims to compete in the segment with comprehensively upgraded product strength.

Mercedes-Benz has released more teasers of the new G-Class Cabriolet, with the AMG G63 getting its top down for the very first time. Notably, this is the first time a four-door cabriolet version is being offered. Previous W460, W461, and W463 chassis variants were two-door only (there was never a soft-top for the second-gen W463 introduced in 2018), with the exception of the ultra-exclusive Maybach G650 Landaulet of which only 99 were built. With the roof folded, a beefy crossmember is visible to allow the W465 to survive a rollover.

Toyota unveiled a new SUV featuring "Cyber Sumo Design" with a wide grille, sculpted hood, and muscular proportions for stability and road presence. Power comes from a 2.8L BS6 Phase 2 diesel engine producing 150 kW (204 PS) and 500 Nm of torque, paired with a 6-speed automatic and 80L tank. Off-road capability includes 4WD with H4 and L4 ranges, Electronic Differential Lock, and DAC. The premium cabin features soft-touch finishes, a 12.3-inch infotainment system with wireless Apple CarPlay/Android Auto, 7-inch combination meter, TFT displays, voice controls, and an 8-speaker audio system. Advanced safety includes seven airbags.