Opel Unveils New Brand Identity to Enhance Modern Car Buying Experience

2024/04/08
General News
Opel
Malaysia
Overseas
Germany
Opel is introducing a new corporate identity to enhance the perception of the brand and provide customers with a modern, customer-focused car buying experience. The new dealership design features a clear and focused layout with bold colors, making the dealerships distinct regional brand experience centers. The interior includes a "Discovery Hub" for relaxation and learning about the brand's heritage and digital future, as well as an "Electric Corner" showcasing the ease of electromobility with various charging options. The design emphasizes Opel's commitment to "Modern German" values, offering an open and inviting atmosphere for future-proof electrified mobility and reduced CO2 emissions.
Click original text link for more information
Stellantis
Hot News
Chery to Develop Europe-Specific Small City Car in France, Targeting Local Tastes
Chery, China's top car exporter, announced plans to establish an R&D center in Paris to develop a Europe-specific small city car tailored to local consumer preferences. The move marks Chery's strategic pivot from its SUV-focused European entry—via Omoda and Jaecoo brands—into the continent's iconic compact segment. "We want to build a French car for the French," stated Hanbang Yu, Chery France director, emphasizing the company's commitment to understanding regional design tastes. The initiative targets France's significant small car market, positioning Chery to compete against established European urban runabouts like the Fiat Cinquecento and Renault Twingo on their home terrain.
Geely Galaxy Starship 7 EV Debuts with 605 km Range, Expanding NEV Lineup
Geely has unveiled the Galaxy Starship 7 EV, expanding its NEV lineup beyond the existing PHEV variants priced from 101,800 to 129,800 yuan. The BEV model retains the PHEV's overall design with revised details, including a flatter lower air intake, full-width black trim extending to the fog lamp areas, and charging port relocated to the front fender. The Starship 7 EV delivers a maximum CLTC range of 605 km.
Roewe i6 Compact Sedan Launched from RMB 65,900 with Limited-Time Pricing
SAIC's Roewe brand has launched the i6 compact sedan in three variants, priced from RMB 74,900 to RMB 84,900, with limited-time offers from RMB 65,900. The model features a distinctive vertical-slat grille and full-width LED taillights, measuring 4,767 mm in length with a 2,755 mm wheelbase. Launch incentives include interest-free financing up to RMB 40,000, RMB 4,000 fuel subsidy, lifetime powertrain warranty, and up to RMB 3,000 trade-in allowance, with early buyers eligible for a 999 pure gold gift.
4
Fangchengbao Tai 7 EV Flash-Charging Edition to Launch April 29 with 755 km Range
BYD's Fangchengbao Tai 7 EV Flash-Charging Edition will officially launch on April 29, following its pre-order phase priced from RMB 220,000 to RMB 250,000. The model features second-generation Blade Battery flash-charging technology, with the two-wheel-drive variant offering up to 755 km of CLTC electric range. Exterior design retains the rugged Titanium Energy front fascia with dual-layer headlights, a full-width front bumper, and H-shaped silver underbody protection, while a front trunk enhances practicality.
5
Kaiyi Shiyue Max Micro EV Launched from RMB 45,900 with Limited-Time Incentives
Kaiyi Auto has launched the Shiyue Max micro electric vehicle in two variants, priced from RMB 47,900 to RMB 51,900, with limited-time offers from RMB 45,900. The 310 km range models are available with a RMB 9,99 deposit scheme until May 31, unlocking benefits worth up to RMB 10,000, including deposit doubling, a RMB 5,000 subsidy, complimentary charging equipment, lifetime vehicle warranty for the first owner, lifetime basic connectivity, and half-price accessory packages.
6
BMW X3 30 xDrive M Sport Launches in Malaysia with 258 PS Mild-Hybrid Powertrain
BMW Malaysia has expanded its X3 lineup with the X3 30 xDrive M Sport, priced from RM358,800 (RM386,700 with five-year service and warranty package). The SUV features a 2.0-litre turbocharged four-cylinder mild-hybrid engine producing 258 PS and 400 Nm, paired with an eight-speed automatic transmission and xDrive all-wheel drive, achieving 0-100 km/h in 6.3 seconds. Standard equipment includes 20-inch M bicolour alloy wheels, M Sport brakes, a 15-speaker Harman Kardon surround sound system, BMW Curved Display, and the Driving Assistant Plus suite with lane change warning, AEB, and evasion assist.
Copyright © RUNTO TECH LIMITED. All rights reserved.