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Chery, China's top car exporter, announced plans to establish an R&D center in Paris to develop a Europe-specific small city car tailored to local consumer preferences. The move marks Chery's strategic pivot from its SUV-focused European entry—via Omoda and Jaecoo brands—into the continent's iconic compact segment. "We want to build a French car for the French," stated Hanbang Yu, Chery France director, emphasizing the company's commitment to understanding regional design tastes. The initiative targets France's significant small car market, positioning Chery to compete against established European urban runabouts like the Fiat Cinquecento and Renault Twingo on their home terrain.

Geely has unveiled the Galaxy Starship 7 EV, expanding its NEV lineup beyond the existing PHEV variants priced from 101,800 to 129,800 yuan. The BEV model retains the PHEV's overall design with revised details, including a flatter lower air intake, full-width black trim extending to the fog lamp areas, and charging port relocated to the front fender. The Starship 7 EV delivers a maximum CLTC range of 605 km.

SAIC's Roewe brand has launched the i6 compact sedan in three variants, priced from RMB 74,900 to RMB 84,900, with limited-time offers from RMB 65,900. The model features a distinctive vertical-slat grille and full-width LED taillights, measuring 4,767 mm in length with a 2,755 mm wheelbase. Launch incentives include interest-free financing up to RMB 40,000, RMB 4,000 fuel subsidy, lifetime powertrain warranty, and up to RMB 3,000 trade-in allowance, with early buyers eligible for a 999 pure gold gift.

The 2026 Haval H9 has launched with three gasoline variants priced from RMB 199,900 to RMB 229,900, and limited-time offers from RMB 174,900. Two diesel variants are also available from RMB 233,900. The facelift upgrades smart connectivity, comfort, and off-road performance. Standard features include a full blackout exterior package, a 20 mm raised ride height, 226 mm ground clearance, 32-degree approach angle, and 800 mm wading depth. Headlight illumination has been improved by over 50% at 40 metres.

The FREELANDER Shenxingzhe 8, the inaugural model from the Chery-JLR joint venture's new standalone luxury new energy brand, has made its debut. Positioned as a luxury tech all-terrain SUV, the model features a classic boxy design exceeding 5.1 metres in length with matrix block headlights and ISD interlocking pixel graphics. Standard equipment includes Huawei Qiankun ADS 4.1 intelligent driving with 896-line LiDAR and Qualcomm Snapdragon 8397 automotive-grade chips. Full specifications will be revealed in June, with market launch expected in the second half of 2026.

Kaiyi Auto has launched the Shiyue Max micro electric vehicle in two variants, priced from RMB 47,900 to RMB 51,900, with limited-time offers from RMB 45,900. The 310 km range models are available with a RMB 9,99 deposit scheme until May 31, unlocking benefits worth up to RMB 10,000, including deposit doubling, a RMB 5,000 subsidy, complimentary charging equipment, lifetime vehicle warranty for the first owner, lifetime basic connectivity, and half-price accessory packages.