Xiaomi to Enter European EV Market in 2027

2025/08/20
General News
Xiaomi
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Xiaomi President Lu Weibing revealed during a recent earnings call that Europe will be the first overseas market for Xiaomi's electric vehicles (EVs) in 2027. This follows previous intentions to sell EVs overseas without specifying a market. A photo of an SU7 Ultra with a German license plate posted by Lu last month hinted at this move. In Q2 2025, Xiaomi reported a total revenue increase of 30.5% YoY to 116 billion yuan, with innovative businesses, including EVs and AI, generating 21.3 billion yuan, a 233.9% YoY increase. Despite an operating loss of 300 million yuan in these businesses, it is down from the 500 million yuan loss in Q1. Xiaomi delivered 81,302 EVs in Q2 2025, up from 75,869 units in Q1. Since the launch of its first EV, the SU7, in March 2024, Xiaomi has seen consistent growth, with cumulative deliveries now exceeding 300,000 units. The company also highlighted that its first SUV, the YU7, achieved 240,000 locked-in orders within 18 hours of opening order books and currently operates 335 EV sales centers across 92 cities in China.
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Paul Tan
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Xiaomi to Enter European EV Market in 2027
Xiaomi President Lu Weibing revealed during a recent earnings call that Europe will be the first overseas market for Xiaomi's electric vehicles (EVs) in 2027. This follows previous intentions to sell EVs overseas without specifying a market. A photo of an SU7 Ultra with a German license plate posted by Lu last month hinted at this move. In Q2 2025, Xiaomi reported a total revenue increase of 30.5% YoY to 116 billion yuan, with innovative businesses, including EVs and AI, generating 21.3 billion yuan, a 233.9% YoY increase. Despite an operating loss of 300 million yuan in these businesses, it is down from the 500 million yuan loss in Q1. Xiaomi delivered 81,302 EVs in Q2 2025, up from 75,869 units in Q1. Since the launch of its first EV, the SU7, in March 2024, Xiaomi has seen consistent growth, with cumulative deliveries now exceeding 300,000 units. The company also highlighted that its first SUV, the YU7, achieved 240,000 locked-in orders within 18 hours of opening order books and currently operates 335 EV sales centers across 92 cities in China.
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